$700 Shirts that Don’t Exist Up for Sale

“Contactless fashion” line,Tribute Brand, is banking on customers forking over $699 for their “Zezy” shirt, a plasticky-looking blouse with flared short sleeves in either neon green or red —that they’ll never physically receive.In fact...they have a whole line of “digital fashion.” So what do you get? A photo “with the digital garment fitted to it” as well as a “digital certificate of authenticity as a proof of owning the digital product.” Basically, you’re paying to have someone digitally superimpose a piece of clothing onto a selfie. Think it’s crazy? A number of cheaper pieces are already sold out.

Link:NY Post


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